It is sometimes the simplest ideas that are the most profound. The idea that “businesses do not exist to make money” seems simple. Not paying attention to it, however, has significant (and very complicated) consequences.
Has this thought ever crossed your mind? Did you immediately disagree when you read it? Is it a thought that lives in the back of your head without you being aware of it?
When I heard this phrase a few weeks ago, I had to laugh. Yes, it makes sense. But what do we really believe about it though? And how do we act on a daily basis?
Every single business (even the ones who are trying to increase wealth) are providing a service. To help achieve some vision of the future. If businesses only existed to make money we would not have traded goods or services prior to money existing. Businesses existed before money!
So what are the consequences of ignoring the idea that businesses do not exist to make money? We get greedy. Our behavior hardens and we start to act like machines. If there is anything you can do to bring purpose and meaning back into your professional life, start looking at our businesses, clients, and co-workers as having a purpose other than making money. – www.rhoadscoaching.com
finding meaning and purpose in daily life